Technology is great. Humanity is better.
What's up world, I work as Tinisha Gold, a Sr. UX Designer. I also hustle as Tinisha Gold, a Freelance Experience Director specializing in humanity.
I’m a work in progress but for over a decade I‘ve been blessed to help brands tell their stories in unexpected ways while still empowering and motivating others for good. As a UX Designer with a background in brand storytelling, motion design and art direction, I am passionate about humanity even though like everyone I struggle. What motivates me to keep pushing as a strategic and creative thinker with over 10 years experience in sales and marketing, is that I still value most listening to people’s stories. Looking forward in any new roles, I look forward to collaborating with teams that speak first for human-centered design.
What I love about User Experience Design and Storytelling?
Thanks for visiting my site, after all the changes happening in technology from AI to the new Apple Vision Pros, what I still love about the working in the UX space is the ability to successfully collaborate and work with fellow creatives partners. On the good days, I look forward to synergy and clear vibes which keeps me open to opportunities. What I see in the future is to continue to create positive and empowering experiences for users from all walks of life.
UX Case Studies and Design Projects
Landing Page UX Exploration
Quick and dirty landing experience wireframes and customer journey exploration.
Create clean, creative digital visuals
Focusing on executing simple and easy to use experiences, it was a joy to working as a designer for State Farm’s Digital Enterprise XD team. We were able to provide creativity and clarity to executing a rather dry product – insurance.
BLVD Redesign UX Inspiration
Worked with an incredible team to rebrand and redesign Blvd’s website.
Godspeed Brightspeed
Provided year long user experience support for a new troll to the internet provider sector.
It takes a village to create scalable dynamic content
Sending a little joy to inboxes everywhere we worked to create inspirational content to inspire Homeowner and PRO email subscribers. Our goal was to increase revenue, opt-ins, increase design appointments, decrease shopping cart abandonment- Bless our hearts we did just that.
Lifespa Rainmoon Product Launch
True pioneers in the faucet game Dornbracht has over three generations of product innovation. We were tasked to introduce the North America market to Lifespa Rainmoon shower experience as Dornbracht’s answer to the increasingly demanding, stressful pace of modern living.